Helping a Nearly 50 Year-old Organization Reach Millennials
This nonprofit social services organization wanted to expand their outreach to a younger millennial audience of at-risk teens 13-18 years of age who are not pregnant, but are at risk of becoming pregnant. Consequence helped volunteers to re-imagine and repackage their service offerings to focus on a more proactive approach to helping teens. The awareness campaign leveraged the organization’s relationships with local schools and focused on new informal information sessions and non-judgmental help, hope, and resources.
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